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Voice-Over for Commercials: TV, Radio, Cinema and Online

A French voice actor, I have been recording commercials since 2020 for broadcast on television, on radio, in cinemas and online, for brands running campaigns in France, Canada and internationally. Formats of 6, 15, 20 and 30 seconds, multiple versions, synchronised dubbing, French localisation of foreign campaigns. An actor since 2014, I work from my acoustically treated studio in Agen, with delivery within 48 to 72 hours.

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A commercial gives you no second chance: the message has to land the first time, within the time allowed, in the exact tone the brand has chosen. That is what my acting background is for — finding the right intention.

Portrait de Jean-François Raynaud en studio

Featured Projects

Campaigns broadcast on TV, radio and online

Tintin, l'aventure immersive

A comic-book tone, enthusiastic and adventurous. Several explorations before we found exactly the right read. 15 and 6-second versions, TV, radio and web. A 13-week campaign in Montréal, then an international tour of the exhibition across several countries.

Whimzees

French localisation of seven spots for social media. A different dog and a different personality in each one, staying faithful to the original British tone. All seven approved on first delivery.

Euronews
Spot for the European news channel. An authoritative, serious read, recorded in a session directed live by the client.

TV5 Unis

Channel promo, broadcast during an awards ceremony. Announcer register requested by the broadcaster.

Four registers… and yours

NATURAL

Close, warm and unforced. Someone talking to you, sincerely. It's the most sought-after register today.

ENERGETIC

Bright, smiling, leaning forward. The rhythm of good news. For spots with little time and a lot to say.

ANNOUNCER

Assured and full — the voice that carries an offer. The register of promotion, when the message has to land fast.

CHARACTER

Embodied, distinctive, funny when the script calls for it. My acting background goes straight to work here: age, accent, or personality.

AND YOURS

These four registers are casting reference points, not boxes. Describe the intention, the emotion, the character you have in mind — getting there is what being an actor is for.

Icône de haut-parleur

Express more with less

The message matters, but so does the state of mind you're in when delivering it. You want the listener to feel what the person is experiencing in that moment.

 

I need to sound credible from the very first word. That starts with making sure the intention is genuinely present within me when I begin, and that my energy level is strong enough to naturally capture attention.

Icône d'horloge

Nail the Timing

Six seconds, fifteen, thirty: the format sets the pace. Delivering a six-second spot that still has room to breathe is as much an actor's job as it is a matter of timing.

 

When a campaign calls for a dozen or so variations, each one needs to fit its exact duration without the energy dropping off. On a recent campaign, I delivered fourteen versions on the same day: five at fifteen seconds and nine at six seconds.

Icône de palette de peinture

Serve the Brand's Tone

A brand rarely arrives empty-handed: there's a style guide, a reference, sometimes a foreign-language version that needs to be followed closely.

 

My role depends on what the project calls for. Sometimes I blend seamlessly into an established tone; other times, I bring my own colours and offer several performance approaches. Either way, I make suggestions, and we refine and make the final call together.

What the Client Says

Portrait of Jeremi Vanderstichele
Great work! JF was super Nice in communication and did an amazing job AGAIN for our project! Will be working together in the future for sure!
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Jeremi Vanderstichele

Founder and Creative director

Hooked Visuals — Whimzees campaign

Practical Information

RIGHTS

Territory, media and duration agreed before recording.

DELIVERY

WAV 48 kHz / 24-bit, one version per file.

TURNAROUND

48 to 72 hours, faster if urgent.

LANGUAGES

Three working languages: native French, English and Japanese with a light French accent.

RATES

Session fee and usage rights invoiced separately.

SYNC

Synced to time code on your edit, on request.

RETAKES

Minor fixes included after delivery.

AFFILIATIONS

Member of UDA and ACTRA.

Rates, turnaround and terms are on the FAQ on the voice-over page.

For longer formats: corporate narration and e-learning.

For a younger audience: character voice.

Frequently Asked Questions

Your Message Deserves the Right Voice

Send me your script and I will record a test version free of charge.

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